I just have to keep track of all the masses of people who are reading my blog. I figure if I get enough hits I'll start selling ad space and retire soon.
But seriously, I'm writing these posts, and I've no real idea who reads them. My feed gets about 1 click through a day (if I'm lucky). So I figure, now that I know about this killer way to get web page statistics, I can see how often the two people who read this come back.
And, no, I don't artificially inflate my counter by counting my own visits.